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Second week of End Goal Marketing Action!

It’s been another busy week for the End Goal Marketing team with lots of progress having been made, but before I tell you all about this, I want to tell you about the fun we had on Wednesday evening as I tried to record a short video to welcome everyone to our Video Based Directory.

Goga Farruggia-Bochnak - Founder

Making a video isn’t as easy as it looks and I take my hat off to anyone that can sit in front of a camera and create a video that they are happy with within a couple of takes. On Wednesday evening I found it almost impossible to record a video that I was happy with despite nearly 100 takes! I kept on forgetting my lines, got tongue-tied severally times, and deliberately distracted by the rest of the team more than ten times!

Here are some of the retakes to prove how difficult I fount it!

Click here to watch the final take that I was reasonably happy with…

Moving on to more ground breaking news…

On Tuesday we posted a great article written especially for our blog by Charlotte Rose, Director at Tellit Marketing and Communication Limited. Charlotte’s post, titled ‘Gordon Ramsay needs to follow his own marketing recipe’, puts forward five marketing tips that have been writing in Ramsay fashion, i.e. in his jargon free, no nonsense style. I really enjoyed reading this post, so thank you very much Charlotte for taking the time to write it for us – I’m sure our members and blog visitors will enjoy reading it too, and I’m sure they will find it very useful.

And to finish off, I’d like to give you a quick update on two other things – the ‘find an Expert’ Video Based Directory, and the ‘Ask and Expert’ Forum.

Well, the Video Based Directory has come on in leaps and bounds this week. We have decided on what it should look like and how it is going to be organised. One of the most important considerations has been to try and find a way to make it as simple as possible to navigate around. We haven’t put the changes in place yet but we will have by the end of next week.

Moving on to the forum – well what a lot of fun and games I had trying to install this! It involved delving into the nerve centre of our hosting space where all the clever and complicated stuff lives. I was faced with the almost impossible task of creating a database and lots of other stuff that I’ve never done before. It nearly drove me to desperation trying to work out how to get this sorted out. Luckily I met a very kind guy called ‘quicoto’ from Spain on the forum (check out quicoto’s blog) who managed to help me get it all sorted out.

The forum can now be reached by clicking on the ‘Ask an Expert– Forum tab in the menu bar. I’m going to try and integrate the forum into the website so that it looks like one of our website pages. It’s looking a bit drab at the moment, but, as they say ‘don’t judge a forum by its cover’, so please join it now and be first to kick off some useful discussions about marketing for future members to read on their arrival.

Anyway that’s all for now folks!

All the best and I looking forward to bringing you another news blast at the end of next week,

Goga Farruggia-Bochnak
Founder of End Goal Marketing

About Goga Farruggia-Bochnak

Goga is the founder of End Goal Marketing and a Marketing Consultant. You can contact Goga by email:


  1. quicoto says:

    So glad you made it.

    And very happy for your words 😉


  2. Jon says:

    we love the video it gave us a good laugh!

    Jon and family

  3. Goga says:

    Quicoto – I’ll be frequent guest on your blog now. I’ll start to customize bbpress

    Jon – I’m glad that you had a laugh.

    All the best,

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